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Agathe Dumas is an experienced professional in brand experience strategy, currently serving as the Experience Strategy Director at TBWA\Groupe since September 2020, where responsibilities include leading service innovation on global accounts across Paris and Amsterdam. Previous roles include Certified Design Thinker at Ironhack, and Senior Strategist at Dentsu Creative, where significant contributions involved leading strategic initiatives for major brands such as Air France, KLM, and Cointreau. Agathe's career path includes strategic positions at Ogilvy Paris and Media.Monks, where work encompassed digital experience and brand communication for prominent clients like Philips, Nestlé, and Netflix. Educational credentials include a Master’s in Branding & Brand Strategy and a Bachelor's in Marketing, Advertising & Communications from CELSA Paris-Sorbonne, along with degrees in Sociology and English Literature.