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Ivan Trifonov is an experienced CRM marketing manager with a strong background in developing and executing successful marketing strategies. Currently serving at TaxDome, Ivan previously held positions at Constructor Group, Happy Numbers, Inc., Okko, Kaspersky, and IVI, where significant achievements included implementing comprehensive CRM strategies, optimizing customer journeys, and enhancing customer engagement through targeted marketing campaigns. Ivan's expertise in CRM analytics and data-driven decision-making has consistently resulted in increased conversion rates, improved email performance metrics, and operational efficiency. Ivan holds a Bachelor's degree in Finances and Banking from Moscow State University of Economics, Statistics and Informatics and has a foundation in linguistics from Moscow State Linguistic University.