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Jan Alderlieste serves as the Managing Director for EMEA and North & South America at TANITA Europe B.V. since February 2014, previously holding roles as Managing Director EMEA and Chief Commercial Officer. Prior experience includes Sales Director at Atrium Innovations and a member of the Supervisory Board at Witte Molen N.V. Jan also served as Sales Director and Director of International Business Development at LEAF International, where responsibilities included full P&L management and leading regional teams. Earlier experience at Nutricia as General Sales Manager involved overseeing account management in the competitive baby food market. Jan holds an MBA in General Management from Business School Nederland and a degree from Rotterdam University of Applied Sciences.