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Ria D. is a Senior Product Analyst at TalkTalk since January 2023, with a robust background in data analysis and insights across various industries. Previously, Ria served as a Graduate Research Assistant at Leeds University Business School and as an Insights Analyst in Marketing at Leeds University Union, where responsibilities included planning and executing product initiatives and conducting primary and secondary data research. Ria's earlier roles included a Digital Marketing Specialist at AI Tech North and a Senior Analyst in Advanced Analytics Consulting at Nielsen, collaborating with major consumer goods companies to enhance brand strategies through data analysis. Ria also has experience as a Research Analyst at Willis Towers Watson and a Junior Analyst at Aon. Ria holds a Master of Science in Business Analytics & Decision Sciences from the University of Leeds and a Bachelor of Science in Statistics from Delhi University, along with additional qualifications in Big Data, Visual Analytics, and Spanish Language. Proficient in tools such as SAS, Microsoft Excel, and VBA, Ria's expertise lies in optimizing data-driven strategies and insights.