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Joanne Pilkington has a strong background in market research and customer insight. Joanne currently holds the position of Principal Research & Market Intelligence Manager at TalkTalk since July 2022, where they focus on conducting market research and delivering insights. Prior to this, Joanne worked at Brother International Europe Ltd as a Customer Insight Officer from April 2016 to September 2019, where they were responsible for gathering customer insights. Before that, they worked at N Brown Group as a Customer Insight Co-ordinator from December 2013 to April 2016, where they conducted qualitative and quantitative research to understand customer needs and market trends. Joanne also has experience in project management and research at companies like Harris Interactive and Envirolink Northwest Ltd. Joanne started their career as a Marketing Assistant at Taylor Young Ltd from September 2006 to August 2009.

Joanne Pilkington's education history includes obtaining a BA (Hons) in Graphic Design from The University of Salford from 2003 to 2006. Additionally, they earned a Certificate in Marketing from Macclesfield College from 2006 to 2007 and a Diploma in Marketing from the same institution from 2008 to 2009. Finally, Joanne completed a MRS Advanced Certificate in Market & Social Research through Distance Learning from 2011 to 2012.