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Petter Hagberg is an accomplished professional with extensive experience in sports relations, marketing, and mental health advocacy. Currently serving as a Partner in Sports Relations & Engagement at Wimt, Petter also represents golf brands as an Ambassador for GOATLANE and Takomo Golf. In addition to sports, Petter is an advocate for mental health awareness through the organization Suicide Zero, where efforts include fundraising of nearly 1 million Swedish crowns following a personal loss. Petter has experience in video creation through Ramsell Film & Produktion and served as Project Delivery Manager at Productbeats, focusing on social media marketing. As a co-founder of PeBeAre, a collaborative sports platform, and previously a golf coach at Avesta Golfklubb, Petter combines a passion for sports with entrepreneurial endeavors. Educationally, Petter pursued a degree in Business and Psychology at Campbell University, complemented by a high school diploma in Economy.