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Aja Rich is an accomplished executive in the pharmaceutical industry with extensive experience in new product planning, marketing, and strategy. Aja Rich has held key leadership positions at Takeda, including Vice President of USBU New Product Planning and Senior Director of US New Product Planning for Gastroenterology and Neuroscience. Aja Rich's prior roles include Chief Marketing Officer at Cheeky Scientist, Founder of Aja Isble Consulting, and Director of Global New Products at Shire, where Aja played a pivotal role in the Global New Products Group. Additionally, Aja Rich has contributed to cultural transformation initiatives at Baxalta and held various marketing and operations roles at Baxter and Amgen. Aja Rich holds an MBA from the University of Virginia Darden School of Business, an M.S. in Pathology from the University of Iowa, and a BA in Biology from Grinnell College.