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Yifat Shani is an experienced data professional with a strong background in data engineering and big data analytics. Currently serving as the VP of Data at CrazyLabs since September 2020, Yifat has progressively advanced through roles including Data Engineering Group Manager and Data Engineering Team Lead. Prior to CrazyLabs, Yifat led the Big Data Team at Kenshoo from May 2018 to July 2020 and worked as a Scala and Big Data Developer at Barclays between September 2015 and April 2018. Earlier career experiences include freelance data analysis at Formula Group and a lead role in data analysis at OpTier, along with a development team leadership position at MTS. Yifat holds a Bachelor of Science (BSc) degree in Business Management from Tel Aviv University, obtained between 2002 and 2004.