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Siham TAMRI is an experienced professional in digital transformation and project management, currently serving as PO E-commerce at SYSTEME U since December 2023, and as a Senior Consultant in Digital Transformation at Square Management since October 2021. Prior roles include Digital Project Manager at La Poste Groupe, where significant enhancements to customer journey and processes for money transfers were implemented, and Digital Specialist at AstraZeneca, focusing on digital roadmaps and agile organization. Siham has a solid background in marketing and sales processes from positions held at ENGIE and EDF, and began a career with marketing assistance at Groupe Moniteur. Educational qualifications include a Master 2 in Economic Intelligence and Management from IAE Bordeaux and other degrees from the University of Paris I: Panthéon-Sorbonne.