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William Robb has over 20 years of professional experience in marketing and digital strategy. From 1999 to 2005, they were the Digital Media Supervisor at Beyond Interactive/Grey San Francisco, where they led teams in developing digital media planning and execution for technology clients. From 2005 to 2010, they were the Senior Director of Digital Channels at SAP, where they built and developed a team of eleven digital marketers tasked with global paid, owned, and earned content and social media strategy for a variety of audiences, objectives, and business functions. From 2010 to 2017, they were Self-Employed, providing marketing consulting and digital strategy for diverse companies. From 2018 to 2019, they were the Head of Marketing at TRADEMARK, a leading experiential marketing agency. From 2019 to 2020, they were the Head of Accounts at DSL Digital. Currently, they are the Head of Marketing and Ecosystem at Syncware.

William Robb attended University Liggett School from 1989 to 1992, where they received their High School degree. From 1992 to 1995, they attended the University of Otago. Finally, from 1992 to 1996, they attended the University of Virginia, where they earned a BA in Government & Foreign Affairs.