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Thachawan Chinchanakarn

Regional Sales Manager at Synology

Thachawan Chinchanakarn has a diverse work experience that spans several companies and roles.

Thachawan began working at DKSH Thailand Limited in 2006 as a Category Analyst, focusing on RTE Cereal, Import Whisky, Other White spirit, and Ready to drink. In this role, Thachawan collaborated with customers and modern trade to analyze, develop, and negotiate key category growth strategies. Thachawan also designed shelf displays and merchandising styles, maximizing customer benefits and ensuring product visibility on shelves.

In 2011, Thachawan joined Jack Chia Industries (Thailand) Public Company Limited as an Assistant Product Manager, specifically working with OMRON Health Care products. Thachawan collaborated with Omron Headquarters in Singapore, sales, and manufacturing teams to set strategic plans. Thachawan conducted market research to specify market requirements, developed and implemented marketing plans, and executed innovative marketing programs, including media, TV show, and show event campaigns. Thachawan also performed product demonstrations at trade shows and events.

Thachawan then moved on to TCI Co., Ltd., where Thachawan served as a Sales Manager from December 2017 to July 2019.

Since 2019, Thachawan has been working at Synology. Thachawan initially served as a Sales Account Manager from August 2019 to March 2022. Following this role, Thachawan transitioned to the position of Regional Sales Manager starting in January 2022. The end date for this role is not provided, indicating that Thachawan is currently employed in this position.

Finally, from 2013 to 2017, Thachawan worked at Tai & Chyun Associates Industries, Inc. in multiple roles. Thachawan started as a Sales Representative and later became a Sales Supervisor. Thachawan also served as the Head of Salesforce CRM development project during this time. The specific duration for each role within these four years is not mentioned.

Overall, Thachawan's work experience demonstrates a strong background in sales, management, marketing, and category analysis across various industries.

Thachawan Chinchanakarn holds a Master's Degree in International Master of Business Administration (IMBA) from National Cheng Kung University. Additionally, they possess a Certificate in Small Business Administration/Management obtained from City College of San Francisco in 2010. Thachawan also completed a Bachelor's Degree in Business Administration with a specialization in Marketing from Chulalongkorn University.

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