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Clarissa F. A. Loureiro

Marketing Director, Fine Fragrance Asia Pacific at Symrise

Clarissa F. A. Loureiro has a diverse work experience spanning multiple industries. Starting in 2009, they worked as an Assistant in International Transactions and Collections at Bradesco. Clarissa also had a winter internship at Bradesco in 2010. In the same year, they participated in the International College Program at Walt Disney World.

In 2011, Clarissa joined WGSN, where they held various roles over the years. Clarissa started as a Business Development Manager, responsible for introducing the company to new customers and achieving sales targets. Clarissa quickly became a top sales performer and also became a keynote speaker at industry events. In 2013, Clarissa started taking on marketing responsibilities and eventually became the Marketing & PR Manager for Latin America. Clarissa was recognized as the Marketing Team of the Year and Marketing Leader of the Year in 2016.

From 2016 to 2019, Clarissa served as the Senior Marketing Manager for North America at WGSN. Clarissa was responsible for adapting and executing the global marketing strategy in the region, overseeing a team of three. Clarissa closely collaborated with the global marketing team and the regional sales team, reporting on various marketing metrics.

In 2019, Clarissa joined Symrise AG as the Head of Marketing for Fine Fragrance Asia Pacific. In this role, they oversee projects across multiple countries, focusing on branding, communication, and digital strategy. Clarissa leads a team of three and works closely with the Sales and Creation VPs to win new business and defend existing business.

Clarissa brings extensive experience in marketing, sales, and leadership roles, along with a track record of success in driving business results and achieving targets.

Clarissa F. A. Loureiro completed their Bachelor's degree in International Relations with an emphasis on Business and Marketing from ESPM Escola Superior de Propaganda e Marketing in the years 2007 to 2010. Prior to that, they attended Universidade Presbiteriana Mackenzie from 2004 to 2006, where they completed their High School education.

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