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Nicola James is a Finance Analyst at Sykes Cottages since May 2018, bringing expertise in financial analysis. Prior to this role, Nicola held various positions at The Hut Group from June 2013 to May 2018, including Head of Marketing Data Science and Commercial Analyst, demonstrating a strong background in data-driven marketing strategies. Nicola's career began at LateRooms.com, where responsibilities as a Business Analyst focused on Customer Insights spanned from September 2010 to June 2013. Nicola holds a Bachelor’s Degree in Mathematics from the University of Liverpool, obtained in 2010.