Ridwan Mahfooz currently serves as Vice President of the Commercial Division and Business Unit Head for Customer Services at Sybrid Private Limited, a Lakson Group company, since January 2016, where responsibilities include providing strategic direction and developing commercial strategies for revenue growth and market expansion. Previous roles at Sybrid include Assistant Vice President and Head of Customer Services, with oversight of various departments including Call Center Operations and Compliance. Prior experience includes managerial positions at Ufone and Mobilink, focusing on call center operations and service quality, and earlier roles at Shell and Millicom, contributing to financial reconciliation and customer service. Ridwan holds a Master of Arts in Political Science and a Bachelor's in Commerce from the University of Karachi.