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Catherine Sugarbroad

Founder & Former Chief Revenue Officer at sWork

Catherine Sugarbroad has an extensive work experience beginning in 1998 with Nortel, where they served as a Consultant & SI Business Development. Following this, they worked as a Freelance Marketing Consultant for Spatial Wireless in 2001. In 2004, they joined Sprint-Nextel in various roles such as Sr Manager, Product Marketing, Fixed Mobile Convergence, Product Marketing, Custom Network Solutions, Sr Manager, Product Marketing and Product Marketing. Catherine then moved on to Verizon in 2006, where they held the role of Executive Director, Growth Marketing, Director, Enterprise & Government Sales Operation, Associate Director, Device Pricing & Promotions and Associate Director, Business Segment Marketing & Strategy. In 2013, they joined Verizon Enterprise Solutions as Managing Director, Europe, Middle East & Africa and Vice President Strategic Healthcare Sales. In 2019, they became Founder & President of Propertality and Advisory Board Member of Zenreach. Catherine also served as Founder & Former Chief Revenue Officer of sWorks from 2020 to 2022. Currently, they are a Member of The Female Founder Collective since 2022.

Catherine Sugarbroad received their Bachelor's Degree from Goldsmiths, University of London in 1997, majoring in Psychology. In 2001, they earned their Master of Business Administration (M.B.A.) and Master's Degree from The University of Texas at Dallas, both in Management & Administrative Science, with a concentration in Finance and Business Strategy, respectively.

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