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Gina Lende has a diverse work experience in various roles related to video production, digital media, and brand operations. Gina most recently worked as the Director of Brand Operations at Switch, where they were responsible for overseeing brand-related projects. Prior to that, they served as the Director of Projects and Video Producer at Switch.

Before joining Switch, Gina worked as the Digital Media Director at MPACT Project, where they collaborated with the Creative and Marketing Directors to develop content and engage with the audience.

Gina also has experience as a Post-Production Manager at LightSpeed VT, where they managed the post-production department and ensured that projects met quality, budget, and timeframe expectations.

Earlier in their career, Gina worked as a Videographer and Studio Tech at The Banff Centre, and as a Web Editor and Video Producer at Maverick Publishing. Gina also served as a Production Manager at Legendary Buffalo Chip, where they managed all aspects of video content for the top music and entertainment venue during the Sturgis Motorcycle Rally.

Gina Lende holds a Master of Science in Organizational Leadership (MSOL) from the University of Colorado Boulder, which they obtained between 2021 and 2023. Prior to that, they completed their undergraduate studies at Black Hills State University from 2005 to 2009, earning a degree in Mass Communications/Speech Communication with a focus on Telecommunications and Production. In addition, they obtained a Project Leadership Certificate from eCornell in 2018.