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Leandro Zumstein is an experienced Brand Manager at Swisscom since August 2019, specifically overseeing all marketing activities for M-Budget Mobile. Responsibilities include partner management with Migros, managing the marketing budget, and achieving KPI goals related to customer retention and growth in mobile, internet, and TV services. Additionally, Leandro Zumstein is responsible for brand management and design guidelines, developing and implementing ATL campaigns, conducting market and customer analyses, and leading go-to-market strategies for new product launches. Previous roles include Marketing Manager and intern at Wibatec AG, Sales and Consulting at Meyerhans-Mühlen AG, and a civil service employee at Stiftung Brändi, with a strong foundational career marked by a Master of Arts in Business Administration from the University of Bern and a Bachelor of Arts in Economics from the University of Lucerne.