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Jeff Ostermann serves as the Chief People & Culture Officer at Sweetwater since April 2012, where the focus is on strategically developing talent and fostering a positive company culture to enhance service to music-makers. In previous roles at Sweetwater, including Senior Vice President for the Sweet Family of Companies, Jeff led the start-up and acquisition of five companies, resulting in a 325% revenue increase. Prior experience at Ambassador Enterprises involved various leadership positions that emphasized international impact investment opportunities and strategic planning. Jeff's career began as a Corporate Financial Analyst at GE Medical Protective and Nortel. Educational credentials include a BS in Finance and International Business from Indiana University, an MBA from Taylor University, and a Professional Coach Certification from Duquesne University.