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Robyn DeFina has over 15 years of experience in the marketing industry. Robyn began their career in 2005 as an Associate Product Manager for Stonyfield Farm, the largest organic yogurt maker in the world. In 2007, they joined LeapFrog as an Associate Brand Manager and then Annie's Inc. as a Brand Manager. At Annie's Inc., they were promoted through positions of increasing responsibility and eventually served as Marketing Director, Senior Brand Manager - Snacks, and Senior Brand Manager - Meals. In 2017, they joined Once Upon a Farm as the VP of Brand Marketing, where they managed a $3 million marketing budget and led a team of seven. In 2020, they became the VP of Sales and Marketing for Sugar Bowl Bakery and a Marketing Consultant for Self-Employed. Currently, they are the SVP of Marketing for Sweet Loren's.

Robyn DeFina holds a Master of Business Administration (MBA) from the Questrom School of Business at Boston University and a BA in Economics and Environmental Studies from the University of California, Santa Cruz.