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Samiha Rouabah Haddad has a diverse work experience spanning various roles in the marketing and account management field. Samiha is currently working as an Account Manager at MikMak since April 2023. Prior to this, they were employed at Swaven as an Account Development Manager starting from February 2021. In this role, they helped brands and retailers generate immediate purchases through Brand Commerce technology. Before joining Swaven, Samiha worked as a Freelance Consultant, providing their expertise to various clients starting from January 2020.

From October 2018 to January 2020, they served as a Business Developer and Account Manager at Tell Media. Prior to that, Samiha worked as a Digital Marketing Consultant on a freelance basis from November 2017 to July 2018. Samiha then joined SOFIALYS in September 2011, initially as an Account Manager for Aditic and later promoted to the role of Senior Account Manager. Their tenure at SOFIALYS ended in April 2016.

Before these positions, Samiha started their career as a Marketing Assistant at 36nCo from June 2010 to September 2010. Overall, their work experience showcases their expertise in account management, business development, digital marketing, and freelance consultancy.

Samiha Rouabah Haddad has an extensive education history in the field of marketing. In 2005, they obtained a degree in business from the National Institute of Trading, with a focus on studies and market research. Following this, from 2009 to 2010, they attended the IAE FRANCE - Écoles Universitaires de Management, where they pursued a Master 1 in Strategic Marketing. Their education continued at the University of Paris I: Panthéon-Sorbonne, where they completed a Master 2 Research degree in Marketing from 2010 to 2011.

Additionally, in August 2015, Samiha earned a certification in Digital Marketing from the Shaw Academy World's Largest Live Online Educator.