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Prajwal Koteshwar is a seasoned professional with extensive experience in the retail and food industries. Currently serving as the Private Label Lead at SuperK since March 2022, Prajwal is responsible for managing and promoting the private label product category within a company renowned for its quality and innovation. Prior to SuperK, Prajwal co-founded Edanta Foods in December 2012, overseeing various critical functions that emphasized dedication and innovation until November 2021. Earlier career experience includes a role as a Business Catalyst at ETHNUS from August 2011 to July 2012. Prajwal holds a Bachelor of Engineering in Information Science from Visvesvaraya Technological University, obtained in August 2011.