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Lisa Light Myers is an experienced marketing professional with over three decades of expertise in various roles across the food industry. Currently serving as Marketing Manager at Superior Cake Products, a division of Hostess Brands, since August 2014, Lisa leads new product development, label design, and marketing communications. Previous positions include Director of Marketing at The Hale Group, Ltd. and Opta Food Ingredients, Inc., where responsibilities encompassed B2B marketing and sales strategy development. At Colombo Inc., Lisa successfully launched the first packaged frozen yogurt for supermarkets, and started their career as Sales Analysis Manager at Ben and Jerry's Homemade Inc., focusing on sales performance analysis. Lisa holds a Bachelor of Science degree in Business Administration from the State University of New York at Oswego.