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Wouter van Lent has significant experience as a founder and entrepreneur in various companies. In 2003, they founded Brightwood and in 2019, they founded Bolstat. Wouter also founded Repuso.com in 2015, which was later acquired by HelpOnClick, LLC.

Wouter served as a graduate intern at OK. from February 2013 to July 2013. Wouter also worked as a CTO at Superevent, a startup providing event organizers with a platform for managing mobile apps for events. Additionally, Wouter worked as a CTO at InsideGamer, the largest games information website in the Netherlands.

In 2022, Wouter founded Shopwarden, adding to their experience as a founder.

Wouter van Lent has a comprehensive education history. Wouter obtained their Master of Science (MSc) degree in Marketing Management from Tilburg University, attending from 2012 to 2013. Prior to their master's, Wouter pursued their Bachelor of Science (Bsc.) in Business Economics at Tilburg University, completing it between 2006 and 2011. Wouter'ssecondary education took place at Rietveld Lyceum from 2000 to 2006, where they earned their VWO diploma with a focus on Economics and Society.