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Esther van Halm - Stuij is a seasoned marketing professional specializing in search engine advertising (SEA) with extensive experience in the travel and hospitality sectors. Currently serving as a Senior SEA Marketer at Sunweb Group since June 2019, Esther has held various roles, including Affiliate Marketer and Online Marketeer for Sunweb België. Prior to this, Esther worked as a SEA specialist at Natuurhuisje.nl and across multiple positions at Sunweb Group and Landal GreenParks from 2008 onwards, demonstrating a proven track record in managing international SEA campaigns effectively. Esther possesses expertise in Google Ads, Bing Ads, Google Analytics, and related tools, complemented by a Bachelor’s degree in Business Administration from Breda University of Applied Sciences.