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Erik van Geuns is an experienced Sales & Marketing Manager currently at Sunware since November 2016, where responsibilities include crafting connections among sales, marketing, e-commerce, and various customer groups, along with developing innovative online strategies. Previous roles include serving as Commercieel directeur at Amacom, overseeing sales and marketing for major consumer electronics brands, and as Manager Marketing & Communicatie at multiple companies, including Harrems Tools and Sika Nederland, where Erik was accountable for extensive marketing strategies and communications plans. Erik's expertise also extends to participation in various expert groups at ShoppingTomorrow, focusing on topics such as marketplace selling, customer engagement, circular economy, and omnichannel organization.