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Jayla Akers has extensive experience in brand and creative strategy, particularly within the fashion, beauty, and media industries. Currently serving as Manager of Brand and Creative Strategy at Aerie by AEO, Inc. since September 2021, Jayla partners with cross-functional teams to develop seasonal campaign strategies and messaging. As Co-Founder of JXV Collective, Jayla manages consulting clients such as Supervsn Studios and Beauty Counter, and has played a key role in shaping creative messaging for the Utah Jazz's CounterPoint brand. Previous roles include Freelance Creative Strategy and Influencer work with Sundial Brands, leading social media and influencer initiatives at Unilever, and consulting for brands like Nike Communications and A+E Networks. Educational credentials include a degree from Penn State University.