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Idan is Sunbit’s Head of Retail Operations. He leads a team that works with retailers to enhance product adoption and usage. Prior to joining Sunbit, Idan grew his past company—a national marketing and call-center solutions operation—from 1 location to 12 states. Idan also led Strategy and Business Development at Kmart’s drugstore and pharmacy unit, where he designed consumer acquisition strategies for growing sales and increasing profitability. Idan began his career as a business lawyer focused on investment rounds for startups, debt restructuring and M&A details. Idan holds a law degree (LL.B) and a BA in economics from the University of Haifa, as well as an MBA from UCLA's Anderson School of Management.