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Luciana Hama is a seasoned professional in Salesforce operations and project management with over a decade of experience. Currently serving as the Global Operations Salesforce Lead and Salesforce Lead for Latam at SumUp since August 2022, Luciana provides guidance and coaching to team members, facilitating knowledge sharing and project delivery. Previous roles include Salesforce Solution Engineer at Cielo, where Luciana managed implementation projects and integrated Genesys Cloud with Salesforce, and Salesforce Project and Delivery Manager at VALTECH_Wings, focusing on optimal delivery performance and stakeholder communication. With earlier experience at companies such as Capgemini, Deloitte Brasil, and Cloud2b, Luciana has developed a strong expertise in Salesforce implementations across various sectors. Luciana holds a postgraduate degree in Business Administration from Insper Instituto de Ensino e Pesquisa.