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Adam Fine is the CEO & Founder of Fives Futbol, Africa's largest 5-a-side football operator. Adam is also the Co-Founder of Virgin Active Padel Club ZA and holds various advisory and investment roles in companies such as Hoorah Group, Sudor, Lifedocs, Reflective Learning, UNDERDAYS, Maholla, and Yayem. With a BSc in Economics from the University of Nottingham, Adam is also the proud backer of Lindsey & Nicolas at Yayem. Additionally, Adam was previously the Co-Founder of Epic Padel, South Africa's most innovative and friendliest Padel Company.