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Jacob Tveraabak is the current CEO of StrongPoint and previous CEO of Boostmi Technologies. Jacob has also held positions at Getaround and Nabobil.no, where they were a co-founder and Chairman of the Board. At Kolonial.no, they were responsible for the due diligence of the company and the negotiation of contracts between REMA 1000 and Kolonial.no. Jacob was also Group CEO of Miklagruppen from August 2016 to November 2017.

Jacob Tveraabak has a Msc in Economics and Finance from the Norwegian School of Economics (NHH), a Master of Science (MSc) in Business and Economics from Università Bocconi, and an Examen Philosophicum in Philosophy from the University of Trondheim. Jacob also completed an officers' course in Military and Strategic Leadership at Luftkrigsskolen.

Knut Olav Nyhus Olsen - SVP People & Organisation, and head of Marketing and Internal Communication, Göran Thörn - SVP E-commerce, and Hilde Horn Gilen - CFO report to Jacob Tveraabak.