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Sara Larios is an accomplished academic and creative professional currently serving as an Associate Professor at Universidad Rey Juan Carlos, teaching courses in advertising creativity, strategic planning, and audiovisual narratives, alongside serving on the Pre-University Guidance Council. Additionally, Sara holds a position as a university professor at Universidad Nebrija, where involvement includes teaching Branded Content in a Master's program, as well as being a member of the TFM defense tribunal. Sara's industry experience includes roles as a Creative Strategy and Copywriter at The Story Lab, where responsibilities focus on storytelling and project conceptualization, and as a Professor at ZINKPROJECT teaching creativity and advertising strategy. Previous positions include roles as a Creative Copywriter at Producciones Komodo SL and Good Rebels, specializing in major events and digital content creation. Sara's educational background includes a Master's degree in Audiovisual Script Creation from Universidad Internacional de La Rioja and various master's programs in creative advertising and digital communication.