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Jessica Gateff currently serves as the Deputy Director of Data Services at the Office of Management and Enterprise Services, a position held since January 2023. Prior to this role, Jessica held various positions at SONIC Drive-In, including Director of CX Strategy - Digital and Multi-Channel Marketing Manager from August 2018 to January 2023, where responsibilities included developing customer experience strategies and managing marketing initiatives. At Sally Beauty, Jessica was the Sr. Manager of CRM and Loyalty and also served as the CRM Cross-Channel Strategy Manager, focusing on executing targeted CRM campaigns and collaborating with multiple teams. Jessica's career began at DentalOne Partners Inc., where significant contributions included managing marketing strategies for patient acquisition and retention, launching CRM initiatives, and overseeing a call center operation across numerous practices.