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Per Noreen currently serves as the Director of HR & Sustainability at Stockholm Live AB since April 2022. Previously, Noreen held the position of VP Group Human Resources at Sivers Semiconductors AB from January 2021 to May 2022, where significant accomplishments included establishing HR processes for an IPO and building HR operations for a new team in the USA. Noreen's experience also encompasses a role as Project Leader at Brahelund AB, focusing on commercial property development, and a long tenure at TECHNIA, where responsibilities included global HR management across multiple countries and overseeing talent development, culture initiatives, and HR digitalization. Noreen's earlier career included roles in marketing and project management within IFS and TietoEnator. Academic qualifications include B.Sc. degrees in Human Resource Management and Development and Business Administration from Mid Sweden University.