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Jasperina Furman is an experienced communication advisor with a strong background in developing and implementing communication strategies across various organizations. Currently serving as a communication advisor at ZAAM since March 2021, Jasperina previously held leadership roles at the Nederlandse Taalunie where responsibilities included coordinating communication for projects and developing complex communication trajectories. Additional experience spans positions at Hogeschool Utrecht, the Instituut voor Nederlandse Lexicologie, and VU University Amsterdam, encompassing project communication, content strategy development, and facilitation of marketing efforts. Jasperina holds a master's degree in Political Science from the University of Amsterdam and has participated in various professional development courses, including branding and senior communication advising.