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Martha Pierce has a wealth of experience in marketing and channel growth, having worked in the field since 2012. Martha began their career as a Senior Content Strategist at The Next Web, then moved to BrandTwist as Marketing Manager, and then to Equinox as Assistant Marketing Manager. In 2013, they joined Refinery29, Inc. as a Marketing & Analytics Specialist, and in 2014 they became the Sr. Director of Growth at Say Media. In 2015, they joined ATTN: as Head of Audience Growth & Analytics, and in 2018 they became a Consultant. In 2021, they founded Martha Pierce LLC, and in 2023 they began working at Statsig as Marketing & Channel Growth.

Martha Pierce completed a B.A. in Journalism, Mass Communication, with a major in Graphic Design at Drake University. Martha then pursued further education at Birkbeck, University of London, followed by a Study Abroad program at the London College of Fashion, University of the Arts London, where they studied Fashion/Apparel Design and Fashion Strategy. In March 2020, they obtained a Google Analytics Certified certification from Google.