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Susana Fonticoba

Business Strategist for Hispanic Entrepreneurs Training Program (HETP) at Statewide Hispanic Chamber of Commerce of New Jersey

Susana Fonticoba has a diverse range of work experience spanning several industries. Susana started their career as a Systems Analyst at AT&T in 1983 and continued in this role until 2003. From 2004 to 2012, they worked as a Software Trainer and President at Home & Office Computer Training, providing personalized software education to individuals and entrepreneurs.

In 2010, Susana founded Clear Path Marketing, where they served as a Small Business Marketing Strategist. Their role involved helping clients create detailed marketing plans, understand target markets, and execute marketing activities for increased client engagement. Susana remained in this position until 2020.

Susana also worked at Constant Contact from 2011 to 2020, initially as an Authorized Local Expert (ALE) delivering educational presentations on email marketing strategies to small business owners. Later, they became a Certified Partner and conducted full-day hands-on training experiences, covering various aspects of Constant Contact.

Starting in 2015, they joined Clear Path Strategy LLC as a Business Strategist, Marketing Content Writer, and Group Facilitator. Their responsibilities included working with entrepreneurs to overcome challenges, create action plans, and deliver educational seminars to professional associations and networking groups.

Susana became a Business Strategist for the Hispanic Entrepreneurs Training Program (HETP) at the Statewide Hispanic Chamber of Commerce of NJ in 2019.

Since 2021, they have held the role of Founder and Facilitator of Clear Path Collaborative, a Mastermind Group for growth-minded small business owners.

Most recently, Susana joined Collaberex, LLC in 2021 as a Master Facilitator, contributing to peer advisory and professional development groups.

Overall, Susana Fonticoba's work experience demonstrates their expertise in business strategy, marketing, training, and facilitation across a variety of industries.

Susana Fonticoba received their Bachelor's degree in Communications from Rutgers University from 1976 to 1980. Prior to that, they attended St. Mary's High School in Elizabeth, NJ from 1972 to 1976, where they studied English Language and Literature. In addition to their formal education, Susana obtained a certification as a Pumpkin Plan Business Growth Strategist from Pumpkin Plan Your Biz in June 2017.

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