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Kaitlin Lainhart is an experienced marketing professional currently serving as the Director of Growth Marketing at Stash, where responsibilities include paid and organic acquisition. Previously, Kaitlin held the position of Senior Organic Marketing Manager at Simple Finance, leading strategies for paid and organic channels, achieving significant organic traffic growth, and optimizing conversion rates. Other roles include Senior Digital Manager at Vacasa, Senior Manager at Discover Financial Services, and Media Supervisor at Starcom Mediavest Group. Kaitlin's expertise spans digital marketing, acquisition strategy, and team leadership, complemented by a BA in Marketing, Management, and Communication Studies from Augustana College and an Interactive Marketing Certification from DePaul University.