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Dmitry Lyapustin is a seasoned Senior Product Designer and Design Team Lead at Standard, responsible for establishing a design strategy that enhances design authority within the organization. Previously, at ZEDGE, Dmitry co-created a product launch process and led design strategy for a team of six designers while managing multiple product developments. Experience includes significant roles at DeepSea Marketing, where Dmitry developed a highly rated product with a substantial user base, and freelance endeavors as co-founder and Art Director at Lyapustin Freelance Design. Additionally, contributions include co-founding a contemporary art gallery and overseeing educational programs that elevated design standards. Educational background includes studies at South Ural State University and South Ural State Pedagogical University.