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Asel Guillot is an experienced communications professional with a strong background in leadership roles across various sectors. Currently serving as the Head of Communications at St Martin-in-the-Fields Charity since October 2022, Asel also founded Dear Vic Ltd, a communications agency, in January 2020. Previous positions include Head of Communications at the Holocaust Memorial Day Trust from September 2020 to April 2022 and a series of strategic communications roles at Coutts from February 2013 to January 2020, which included maternity cover for the Strategic Communications Adviser to the CEO. Additional experience includes roles at Mercer and Vodafone, as well as an educational background from the University of Bath.