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Reece O'Neill is a seasoned marketing professional with extensive experience in digital marketing and eCommerce. Currently serving as Director of Marketing & eCommerce at SS Industries since February 2019, Reece leads the direct-to-consumer strategy and has successfully established a digital marketing and eCommerce growth engine that achieved threefold increases in revenue and EBITDA. Previously, as Director of Digital Marketing at Singer Equipment Company, Reece focused on enhancing digital technologies to drive lead generation and sales initiatives. Reece's career at SS Industries began as Manager of Digital Marketing, where a multi-brand strategy led to significant increases in leads and revenue. Earlier experience includes a role as Specialist in Search Engine Marketing at WebstaurantStore. Reece holds an MBA in Strategic Management from Villanova School of Business and a BA in English with a Business Administration minor from Elizabethtown College.