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Mattia Menni is an experienced marketing professional currently serving as the Marketing & Trade Manager at SPREAFICO FRANCESCO & F.LLI SPA since January 2020. Previously, Mattia held the position of Marketing Manager at Xella Italia from September 2015 to December 2019, leading marketing strategy development and execution for both online and offline channels. Earlier roles included Category Activation Food Manager at Nestlé Professional, where Mattia focused on the relaunch of the Perugina brand in the HoReCa sector, and Product Manager at CSM Bakery Supplies Europe, managing the marketing plan for frozen products. Mattia began their career as a Data Analyst at RCS Mediagroup and has solid educational credentials, including a master's degree in Marketing & Digital Communication from Università Ca' Foscari Venezia and a bachelor's degree in Economics from Università Cattolica del Sacro Cuore.