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Joakim Goding is an experienced PR consultant currently employed at Spotlight PR since March 2017, specializing in impact work and B2B clients. Previously, Joakim served as a political advisor, secretary, and press secretary for Huddinge municipality from February 2015 to March 2017, and for Haninge municipality from January 2011 to December 2014, focusing on internal and external communication, media monitoring, and writing political texts. Joakim also completed a traineeship at the European Parliament in 2010, assisting a Member of Parliament with communication and media engagement. Joakim holds a Master of Business Administration (M.B.A.) from Södertörn University and has additional education from KTH Royal Institute of Technology and Fredrika Bremergymnasiet.