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Jenny Tsao is a seasoned marketing professional with extensive experience in driving strategic marketing initiatives across various organizations. Currently serving as Head of Marketing at SPOTIO, Jenny leads a marketing team focused on generating qualified leads and enhancing brand visibility through effective campaigns. Prior to this role, Jenny was the VP of Demand Marketing at BILT Incorporated, where the emphasis was on customer acquisition strategies. As Senior Director of Marketing Strategy & Operations at Omnitracs, Jenny set strategic direction for go-to-market initiatives, and during a long tenure at Nielsen, held multiple roles that involved developing go-to-market strategies for B2B products and directing branding efforts. Jenny holds a Bachelor of Business Administration from the SMU Cox School of Business.