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Lauren Davis currently serves as a Senior Commercial Insights Executive at Sports Marketing Group (SMG) since February 2024. Prior experience includes roles as a Commercial Insights Executive and Marketing & Events Assistant at The Garden Society. Additional experience encompasses a brief stint in Strategy & Insight at Hearst UK and internships in PR and Influencer Marketing at Boohoo Group PLC, alongside work experience at MSL UK and Three Trees and a Map PR LTD. Early employment at Marks and Spencer involved customer service. Lauren holds a degree in Marketing Communications with Public Relations from Bournemouth University and a Foundation Level 3 Certificate in Principles of Marketing and Customer Communications from the Chartered Institute of Marketing. Academic qualifications also include AS and A levels from Peter Symonds College in English Language, Business, Economics, and History.