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Francyne Alvarez is an accomplished executive in the fields of creative and brand strategy, with extensive experience driving revenue and managing significant retail partnerships. As the VP of Creative & Brand Strategy at SportPet Designs, Inc. since November 2016, Francyne has generated over $100M in revenue through strategic oversight of brand management and product strategy within the pet lifestyle sector. Prior to this role, Francyne served as Head of Merchandising at Evy of California, Inc., where responsibilities included overseeing retail strategies at Walmart and Target and managing over $80M in business. Additional leadership positions include President and Founder of Connect Consulting, VP Merchandising/Design at APS Global INC, and VP Product Development & Design at Apex Global Brands Inc. Francyne also held the title of VP Merchandising/Design at Jerry Leigh Entertainment, managing a $200M+ division for various retail segments. Francyne's educational background includes studies at UC Santa Barbara and FCC.