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Sandford Loudon FRSA has a diverse work experience in various companies and roles. sandford started their career in 2008 as an Analyst at Dalton Strategic Partnership and later worked as a Research Analyst at Merrill Lynch. In 2010, they joined Watersheds Capital as a Corporate Finance Associate and became a Member of the Strategic Advisory Board at The Small Business Consultancy (TSBC) in the same year. Sandford then became a Fellow at the Royal Society of Arts (RSA) in 2011. sandford joined Oakvale Capital LLP in 2012 as a Partner and played a key role in advisory services for gaming transactions. In 2015, Sandford took on the role of Director at Playfinder and continued their directorial position when they joined Sportlight Technology in 2017. Through their extensive experience and diverse roles, Sandford has gained valuable expertise in finance, research, advisory, and leadership.

Sandford Loudon FRSA attended Eton College from 1999 to 2004, where they obtained a degree in MA. Afterward, they pursued further education at The University of Edinburgh from 2005 to 2009, specializing in Economics and Geography.