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Michael Leidl is a seasoned performance marketing professional with extensive experience in managing and optimizing online marketing campaigns. Currently serving as Performance Marketing Manager at Sporthaus Schuster GmbH since November 2021, Michael has previously held roles such as Digital Media Manager at netzeffekt GmbH and SEA Manager at DAC Group Deutschland GmbH, where responsibilities included creating and analyzing PPC campaigns, managing media budgets, and developing online marketing strategies across various industries. Michael's career began with a Trainee position at adxmedia GmbH and further included experience at The North Face and Richter+Frenzel GmbH. Michael holds a Bachelor of Arts in Business Administration from FOM University of Applied Sciences for Economics and Management.