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PJ Elbing has extensive experience in sales, brand management, and product development within the sports industry. With a background in various roles at companies such as Rip Curl and O'Neill, PJ has effectively managed sales channels, product divisions, and operations. PJ's expertise lies in optimizing market share growth, developing pricing and placement strategies, and overseeing sales analysis and merchandising. A graduate of Northern Arizona University with a Bachelor of Science in Marketing, PJ Elbing brings a wealth of knowledge and skills to the table in the sports industry.