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Marshall Naito is a Senior Software Engineer specializing in Data at Linktree since October 2023. Prior experience includes serving as a Staff Data Engineer for Personalization at Crunchbase from April 2019 to July 2023, where significant contributions included architecting a scalable Model Serving solution and leading projects that enhanced user engagement in recommendations. Earlier roles at Crunchbase involved responsibilities as a Senior Machine Learning Engineer and Data Engineer, focusing on user experience enhancements and targeted marketing efforts. Naito's career began in 2015 with internships and assistant roles, complemented by a Bachelor of Science in Computer Science from UC Santa Barbara. Notable early achievements include developing data processing pipelines and testing frameworks at HG Insights, alongside work in software development and quality assurance.