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Patrick Knight

Vice President - Consumer Insights at Spins

Patrick Knight has had a diverse work experience in the field of consumer insights and analytics. Patrick began their career as an Associate Analyst at The Signature Group, where they created scoring models for telemarketing and direct mail campaigns. Patrick then joined Information Resources, Inc. as a Consultant, where they provided consulting services on database measurement. Following this, they moved to Catalina Marketing Corporation as an Executive Director, where they managed a team and developed new analytic processes. Patrick then worked as a Director of Analytics at Information Resources, Inc. before joining ConAgra Foods as a Director of Analytics and Syndicated Services, where they managed the delivery of syndicated data and analytic services. Patrick later worked at NuVista Strategies, Inc. as a Senior Manager of Modeling & Analytics, focusing on market structure analysis. Most recently, they served as the Vice President of Consumer Insights at SPINS. Throughout their career, Patrick has demonstrated strong leadership abilities and a commitment to client satisfaction.

Patrick Knight has a strong educational background. Patrick completed their Bachelor of Arts degree in Economics at Marquette University in 1991. After that, they pursued further education and obtained a Master of Science in Applied Economics with a focus on Econometrics and Quantitative Economics from Marquette University from 1991 to 1993. Later, they attended Northwestern University's Kellogg School of Management and earned their Master of Business Administration (MBA) in Management from 2003 to 2006.

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